SCOTT LEE | VISION BOY
Scott is a bit of mess. Not literally, but perhaps figuratively. He is a lot of different things, many not even remotely related …
He is creative – he served as the Creative Director for one of the largest publishers in the world before he started Lux Creative in 2005. He uses his creative nature to solve many clients communication, marketing and business challenges.
He is organized and efficient - He founded the largest adventure motorcycle tour and rental company in the USA, creating many ground-breaking efficiency and process procedures which paved the way for the industry.
He is a drummer – he has played with more bands than he can count and even recorded a few studio albums along the way.
He is an outdoor enthusisast – he actively rides motorcycles and mountain bikes, skis every winter and generally makes his way down a trail in some fashion almost every day.
He loves a good adventure – there isn’t much out there that he has not tried nor competed in. If it involves a smidge of danger, a drop of adrenaline, and a pinch of craziness, he's done it.
He is a relationship guy – nothing fuels him more than picking a friend up off the ground after having just dumped their moto or sitting on his deck sharing a glass of wine discussing how to take over Youtube.
Approach
We help businesses solve problems by bravely venturing where few dare to go: beyond the obvious. While others polish the same recycled ideas and call it “strategy,” we ask the mildly uncomfortable questions, connect dots that aren’t on the same page, and come back with creative solutions that don’t make your customers’ eyes glaze over. Smarter ideas, fewer eye-rolls, and work that actually moves your business forward instead of just filling space on a slide deck.
Big ideas
We don’t do small, safe, or forgettable. We create big ideas that cut through the noise, grab attention, and make people actually care, because whispering rarely changes anything.
Lasting impact
Flashy is easy. Meaningful is harder. We build work that sticks, works, and keeps paying off long after the launch email is forgotten and the confetti hits the floor.